Have you heard of Marc Benioff? He’s one of those tech billionaires out in San Francisco. After becoming the youngest vice-president of Oracle back in the early 1990s, he went on to found Salesforce.com, where he continues to serve as Chairman and co-CEO. Today, Salesforce has a market cap of over $100 billion, and Bloomberg puts Benioff’s personal net worth at over $6 billion. Not quite Bezos or Zuckerberg territory, but still impressive. Benioff clearly deserves credit for starting and building a very successful business. Like many others of the tech elite, he also exemplifies the progressive world view and sense of morality.
Yesterday Benioff put that all on display in a big op-ed in the New York Times, headlined “The Social Responsibility of Business.” The immediate reason for the op-ed is to advocate for something called Proposition C, which will appear on the ballot in San Francisco on November 6. Proposition C will impose a gross receipts tax — one half of one percent on revenues in excess of $50 million — on large businesses in San Francisco. The purpose is to raise revenue to combat the explosion of “homelessness” in that city. The projection is that the annual revenue from this tax will be in the range of $300 million per year.
Benioff pitches his case in terms of basic human morality. With human suffering all around us, businesses must now stand up and take “social responsibility”!
Back . . . in the 1980s, I was taught . . . that the business of business is business. . . . [But t]he business of business is no longer merely business. Our obligation is not just to increase profits for shareholders. We must also hold ourselves accountable to a broader set of stakeholders: to our customers, our employees, the environment and the communities in which we work and live. It’s time for the wealthiest businesses and business owners to step up and give back to the most vulnerable among us.
Yes, it is the classic statement of the morality of our progressive elite: There is an important human need that must be addressed, and therefore “we” must “hold ourselves accountable” and “step up” and “give back” in the form of a tax.
Am I the only one who sees a problem with this? Here’s my problem, Marc. . . .
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